Long lasting matte lipstick with intensely pigmented colour and coverage in a single application. Offering no compromise on comfort with up to 50% more pigments than our traditional matte lipstick. Quote from Linda Cantello, Giorgio Armani International Make-Up Artist “The new formula of Rouge d’Armani Matte is remarkable and has taken everything to a new level: intensity of colour, long lasting, vibrant but matte and with a weightless comfort. Used backstage, I can apply it hours before a show in the knowledge that it will stay put. And models won’t beg for lip balm!”